What does DIGG stand for? 

Digg

Digg, stylized in lowercase as digg, is an American news aggregator with a curated front page, aiming to select stories specifically for the Internet audience such as science, trending political issues, and viral Internet issues. It was launched in its current form on July 31, 2012, with support for sharing content to other social platforms such as Twitter and Facebook. It formerly had been a popular social news website, allowing people to vote web content up or down, called digging and burying, respectively. In 2012, Quantcast estimated Digg's monthly U.S. unique visits at 3.8 million. Digg's popularity prompted the creation of similar sites such as Reddit.In July 2008, the former company took part in advanced acquisition talks with Google for a reported $200 million price tag, but the deal ultimately fell through. After a controversial 2010 redesign and the departure of co-founders Jay Adelson and Kevin Rose, in July 2012 Digg was sold in three parts: the Digg brand, website, and technology were sold to Betaworks for an estimated $500,000; 15 staff were transferred to The Washington Post's "SocialCode" for a reported $12 million; and a suite of patents was sold to LinkedIn for about $4 million.Digg was purchased by BuySellAds, an advertising company, for an undisclosed amount in April 2018.

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